I've owned two of these, and they're fantastic. Nice clear, full tone from a stiff, durable cable. I don't really understand the technical/scientific aspects of what makes this cable great... I did see some numbers somewhere showing the low amount of signal degradation from this cable, but whatever... it sounds excellent and feels nicely premium without being too expensive.
One consideration is there's no flex sleeve or spring-covering protecting the cable where it enters the plug housing, so that could be a point of failure if the cable is frequently put under a lot of stress at that point. I've beaten around my two ones a fair bit and this hasn't been a problem for me yet, but I'm sure other cables have those sleeves for good reason and it's surprising not to seem them here. But, so far so good. Recommended!