These instruments have gained a justifiably high reputation.
It's not solely because of their affordability. Rather, they feel, play, sound, and look, fantastic!
First off, the neck - the heavily rolled fingerboard edges sit so comfortably in your playing hand, with smoothly rounded off fret ends. This means that your playing experience is never a struggle.
The pickups sound really full with the glassy top end "snap" that you associate with vintage style pickups. Combined with the onboard preamp, the sound is full, articulate, and can cover any situation you'll find yourself in.
The body colour on mine (with a matching headstock) is a super cool Burgundy Mist - it looks the business!!!
I am so impressed by these instruments that I have bought three so far, and have another on back order!